Economic benefits for La Crosse and beyond
The River Point District neighborhood will significantly boost the economic activity and overall financial health of the city of La Crosse and its surrounding region.
In addition to bringing hundreds of new residents into the city to strengthen the local economy, this inviting, sustainable neighborhood will offer dedicated space for income-generating endeavors:
- Large- and small-format retail stores
- Professional service providers (health/wellness, lifestyle, etc.)
- Restaurants and pubs
- Gathering spaces for events and tourism
- Offices of all types and sizes
Economic impact far beyond neighborhood borders
The River Point District neighborhood will encourage residents and visitors to invest in on-site shops, restaurants and pubs, professional services and outdoor recreation opportunities. The neighborhood will also benefit the larger local and regional economies, with proximity to existing established downtown shops, restaurants and taverns; an outdoor farmers market; major seasonal festivals; museums; water recreation; public recreation trails and more.

Featured
September 15, 2022
Big plans for waterfront in River Point District
LA CROSSE, Wis.- Imagine the possibilities. You’re enjoying an afternoon on the river, but you want to grab a bite to eat. You’re able to dock your boat and have almost instant access to restaurants and shopping, and you’re just a short walk from all that downtown La Crosse has to offer. La Crosse Parks […]
News

September 7, 2022
Senior housing, townhomes proposal at River Point District gets green light
LA CROSSE, Wis.- The city of La Crosse Redevelopment Authority passed a proposal to build a four-story senior apartment building in River Point District. The development also includes two dozen townhomes. MSP Real Estate, Inc. based out of Mendota Heights, Minnesota presented updated plans at a special meeting in August. The building has 96 one- and […]

May 27, 2022
Red Earth, LLC, shares plan for three-phase, varied-dwelling project for River Point District
Red Earth, LLC, of Tomah, Wisconsin, presented their proposal for planned mixed-use, multi-family and townhome developments in the emerging River Point District neighborhood. Red Earth is proposing a three-phase project resulting in three different types of dwellings in locations throughout the neighborhood. Phase one includes the construction of a 50-unit, five-story mixed-use property in the […]

April 12, 2022
Invasive plant removal underway at River Point District
LA CROSSE, Wis., April 12, 2022 – Removal of invasive and undesirable brush and trees is currently underway at River Point District. The City of La Crosse Parks, Recreation & Forestry Department has contracted Les Manske & Sons Excavating & Landscaping of Stoddard, Wisconsin, for the project, which involves the floodplain forest and emergent wetland […]

January 21, 2022
Merge Urban Development Group shares vision for new development project for River Point District
Merge, of Madison, Wisconsin, and Cedar Falls, Iowa, presented their proposal for a mixed-use development project in the emerging River Point District neighborhood. Merge is known for partnering with progressive Midwestern communities to develop next-generation real estate in opportunity zones with strong revitalization potential. Explore the full Merge Urban Development Group proposal.