The River Point District neighborhood is more than just a place to live. It’s THE place to boost your business presence (and your bottom line) with high-volume exposure to neighborhood residents and visitors. Today’s consumers want fun, relaxing shopping experiences. They want to save time, trips, effort and money. They want to shop at a true destination like River Point District.
Achieve your business goals at River Point District
Delight your best customers and new customers alike with the convenience of a centralized, walkable neighborhood and a hip, welcoming, urban vibe.
Choose the building format that best suits your business goals:
- Mixed-use residential/commercial
- Small- and medium-format commercial
- Freestanding, automobile-oriented commercial
- Large-format commercial
- Public amenity, civic and institutional
For additional details, download the River Point District Planned Development District (PDD) PDF document (132mb).

Boost your business presence and your bottom line at River Point District! Contact us today.
Featured
March 17, 2023
Driftless Apartments and Townhomes approved by Common Council
The Driftless Apartments and Townhomes, by MSP Real Estate, Inc., received unanimous support from the La Crosse Common Council in March. Construction for the project is anticipated to begin in July now that the development agreement has been approved. Leasing for the units is scheduled to begin in February 2024 with full completion of the […]
News

September 15, 2022
Big plans for waterfront in River Point District
LA CROSSE, Wis.- Imagine the possibilities. You’re enjoying an afternoon on the river, but you want to grab a bite to eat. You’re able to dock your boat and have almost instant access to restaurants and shopping, and you’re just a short walk from all that downtown La Crosse has to offer. La Crosse Parks […]

September 7, 2022
Senior housing, townhomes proposal at River Point District gets green light
LA CROSSE, Wis.- The city of La Crosse Redevelopment Authority passed a proposal to build a four-story senior apartment building in River Point District. The development also includes two dozen townhomes. MSP Real Estate, Inc. based out of Mendota Heights, Minnesota presented updated plans at a special meeting in August. The building has 96 one- and […]

May 27, 2022
Red Earth, LLC, shares plan for three-phase, varied-dwelling project for River Point District
Red Earth, LLC, of Tomah, Wisconsin, presented their proposal for planned mixed-use, multi-family and townhome developments in the emerging River Point District neighborhood. Red Earth is proposing a three-phase project resulting in three different types of dwellings in locations throughout the neighborhood. Phase one includes the construction of a 50-unit, five-story mixed-use property in the […]

April 12, 2022
Invasive plant removal underway at River Point District
LA CROSSE, Wis., April 12, 2022 – Removal of invasive and undesirable brush and trees is currently underway at River Point District. The City of La Crosse Parks, Recreation & Forestry Department has contracted Les Manske & Sons Excavating & Landscaping of Stoddard, Wisconsin, for the project, which involves the floodplain forest and emergent wetland […]