A visionary neighborhood project with wide impact
River Point District is a forward-thinking vision for a vibrant, contemporary, mixed-use waterfront neighborhood. Here, abundant natural surroundings create opportunities for unique community amenities and inspiring development.
Located in the heart of La Crosse, Wisconsin, near to Interstate 90 and at the confluence of the Mississippi, Black and La Crosse Rivers, River Point District incorporates principles of sustainable urban design and illustrates community resiliency through the strategic revitalization of a 65-acre, former industrial site.
Thoughtfully developed, the revitalized area will provide a healthy, energetic, culturally rich community adjacent to historic Downtown La Crosse that:
- Creates additional open space and recreational opportunities for all people to enjoy
- Promotes economic vitality
- Increases environmental awareness
- Increases property values
- Enhances La Crosse’s overall appeal as a place to work, live and play
A commitment to sustainability
River Point District incorporates principles of sustainable urban design and illustrates community resiliency through land reclamation and revitalization.
- Site design and engineering respect and conserve the area’s existing ecosystem
- Strategic filling throughout the project site addresses stormwater management and flooding concerns by raising land elevation a minimum of two feet over the 100-year flood plain level
- Dense neighborhood design and proximity to a walkable downtown, recreational trails and countless community resources help reduce overall carbon emissions by encouraging walking and biking
- Dedicated green spaces and gardens throughout the site support optimal individual and community health through increased outdoor time and environmental excellence
For additional details, download the River Point District Planned Development District (PDD) PDF document.


Featured
May 27, 2022
Red Earth, LLC, shares plan for three-phase, varied-dwelling project for River Point District
Red Earth, LLC, of Tomah, Wisconsin, presented their proposal for planned mixed-use, multi-family and townhome developments in the emerging River Point District neighborhood. Red Earth is proposing a three-phase project resulting in three different types of dwellings in locations throughout the neighborhood. Phase one includes the construction of a 50-unit, five-story mixed-use property in the […]
News

April 12, 2022
Invasive plant removal underway at River Point District
LA CROSSE, Wis., April 12, 2022 – Removal of invasive and undesirable brush and trees is currently underway at River Point District. The City of La Crosse Parks, Recreation & Forestry Department has contracted Les Manske & Sons Excavating & Landscaping of Stoddard, Wisconsin, for the project, which involves the floodplain forest and emergent wetland […]

January 21, 2022
Merge Urban Development Group shares vision for new development project for River Point District
Merge, of Madison, Wisconsin, and Cedar Falls, Iowa, presented their proposal for a mixed-use development project in the emerging River Point District neighborhood. Merge is known for partnering with progressive Midwestern communities to develop next-generation real estate in opportunity zones with strong revitalization potential. Explore the full Merge Urban Development Group proposal.

June 8, 2021
Officials gather to mark beginning of River Point District site prep
The first load of fill delivered to the site of River Point District June 8, is a tangible sign that the visionary mixed-use riverfront development, in the planning for more than 25 years, is becoming a reality.

March 9, 2021
F Street Development Group has joined the redevelopment of River Point District
Milwaukee, WI – As of February 23, 2021, F Street Development Group (FSDG) has entered into a Planning Option Agreement with the Redevelopment Authority of La Crosse (RDA) to develop a parcel in their recently envisioned River Point District. River Point District is a forward-thinking vision for a vibrant, contemporary, mixed-use waterfront neighborhood in La […]