Economic benefits for La Crosse and beyond
The River Point District neighborhood will significantly boost the economic activity and overall financial health of the city of La Crosse and its surrounding region.
In addition to bringing hundreds of new residents into the city to strengthen the local economy, this inviting, sustainable neighborhood will offer dedicated space for income-generating endeavors:
- Large- and small-format retail stores
- Professional service providers (health/wellness, lifestyle, etc.)
- Restaurants and pubs
- Gathering spaces for events and tourism
- Offices of all types and sizes
Economic impact far beyond neighborhood borders
The River Point District neighborhood will encourage residents and visitors to invest in on-site shops, restaurants and pubs, professional services and outdoor recreation opportunities. The neighborhood will also benefit the larger local and regional economies, with proximity to existing established downtown shops, restaurants and taverns; an outdoor farmers market; major seasonal festivals; museums; water recreation; public recreation trails and more.
Featured
October 21, 2026
2027 Poised to Bring Major Momentum to River Point District
After a year focused largely on planning and project preparation, 2027 will bring significant construction activity to River Point District. Several major projects will move forward in the spring: a new 165- to 180-unit senior housing development on Lot 6 by MSP, the developer of The Driftless; a 42-unit townhome project on Lots 1 and […]
News
June 25, 2026
River Point District Keeps Growing
2026 marked another important year of growth in River Point District, with two new developments completed and occupied. War Eagle, a 59-unit architecturally distinctive building along the Black River, includes 12,000 square feet of commercial space and outdoor amenities, such as programmable rooftop decks. The Lofts at River Point, located at the corner of River […]
July 8, 2025
Progress! Summer 2025
War Eagle – July 2025 and elevator installation on Lot 8 (RyKey Properties)
May 22, 2025
River Point District Development Update – Spring 2025
River Point District Development Update – Spring 2025 River Point’s first development The Driftless by MSP Real Estate is now filled with residents and families and school buses can be seen turning out of our newest neighborhood in La Crosse! On May 8, we gathered to celebrate the grand opening. What’s next? The public’s vision […]